Universal Journal of Communications and Network Vol. 1(3), pp. 95 - 104
DOI: 10.13189/ujcn.2013.010303
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Engaging Disaster Prone Communities; Pre-impact Media Blitzing


Dr Douglas Goudie *
School of Earth and Environmental Sciences,James Cook University,North Queensland 4811

ABSTRACT

Recent research shows fire-prone residents and regional fire managers in SE Australia converge in wanting more local, detailed information available to the threatened, and that this does not happen in a vacuum. Communities in hazard zones need to be and feel engaged with the realities of their local threats, empowered and supported to act, maximising their own and their community’s safety. This paper shows that engaged, informed communities can be fostered through emerging use of the internet and Common Alert Protocols. More geographically targetted pre-impact media exposure about the likely extent and impacts of the threat is recommended.

KEYWORDS
Natural Disasters, Disaster Risk Reduction, Effective Risk Communication, Media, Self-Help, Evacuation, Bush Fires, Community Safety, Crisis Communication

Cite This Paper in IEEE or APA Citation Styles
(a). IEEE Format:
[1] Dr Douglas Goudie , "Engaging Disaster Prone Communities; Pre-impact Media Blitzing," Universal Journal of Communications and Network, Vol. 1, No. 3, pp. 95 - 104, 2013. DOI: 10.13189/ujcn.2013.010303.

(b). APA Format:
Dr Douglas Goudie (2013). Engaging Disaster Prone Communities; Pre-impact Media Blitzing. Universal Journal of Communications and Network, 1(3), 95 - 104. DOI: 10.13189/ujcn.2013.010303.