An Alternative Business Models for Suvarnabhumi Airport Rail Link (SARL) Project

doi:10.13189/ujm.2016.040304

Journals Information

Universal Journal of Management Vol. 4(3), pp. 113 - 119
DOI: 10.13189/ujm.2016.040304
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An Alternative Business Models for Suvarnabhumi Airport Rail Link (SARL) Project

Tin Chaingam ¹^,*, Sahanon Tungbenchasirikul ²
¹ Independent Consultant and DBA candidate, Naresuan University, Thailand
² Bangkok Campus, Naresuan University, Thailand

ABSTRACT

To compare and evaluate alternative model, in order to determine the suitable management for presenting an efficiency selection to administrator, the scope of research focused on the operations and feasibility study of the Suvarnabhumi Airport Rail Link (SARL) project. The results showed that the only business models with potential were by being a subsidiary company under the State Railway of Thailand (SRT). Further, the feasibility study was conducted and found that both of business models which are business unit and subsidiary had the same payback (PB) period of 12 years and 4 months but the return on investment (ROI) of the subsidiary company was better as shown the summarizing table in appendix. It is suggested to apply the strategic management with efficiency and effectiveness to improve the service quality and the image of the organization. Further study should focus on exploring an economic impact of the project that benefits the economy and society. The effects of those may bring returns to the society or country other than only Suvarnabhumi Airport Rail Link (SARL) itself.

KEYWORDS
Infrastructure Development, Railway Transportation

Cite This Paper in IEEE or APA Citation Styles
(a). IEEE Format:
[1] Tin Chaingam , Sahanon Tungbenchasirikul , "An Alternative Business Models for Suvarnabhumi Airport Rail Link (SARL) Project," Universal Journal of Management, Vol. 4, No. 3, pp. 113 - 119, 2016. DOI: 10.13189/ujm.2016.040304.

(b). APA Format:
Tin Chaingam , Sahanon Tungbenchasirikul (2016). An Alternative Business Models for Suvarnabhumi Airport Rail Link (SARL) Project. Universal Journal of Management, 4(3), 113 - 119. DOI: 10.13189/ujm.2016.040304.