Advances in Economics and Business Vol. 6(6), pp. 378 - 390
DOI: 10.13189/aeb.2018.060603
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Integration Strategy of Italian Expatriates in the French Market: A Case History


Cristina Cazorzi Martinez *
University of Paris-Dauphine PSL DR&MO Laboratory, France

ABSTRACT

This paper analyses the diversity dimensions and strategy put in place by Italian Expatriates in the French market. The Company belongs to the "Third Italy" Industrial District and we observed the transformation of the local culture into the organizational structure. Corporate culture may be the reference framework of Italian Expatriates and shapes their attitude and approaches. The Cultural Framework Theory is mobilized creating universal references and explaining the collective perceptions of foreigner managers steering local teams. Expatriates are analysed as a social group with their own dynamic and learning systems. Few articles wonder about the Italian model of management with specific details of the expatriate's situation. The paper is a case study describing and explaining a first path to construct a general theory. We analyse, in a second step, the relationship with local culture, and its influence on the management style and the way it spreads in other country.

KEYWORDS
Cross Cultural Management, Corporate Culture, Cultural Frame Theory, Expatriates, Adjustments

Cite this paper
Cristina Cazorzi Martinez . "Integration Strategy of Italian Expatriates in the French Market: A Case History." Advances in Economics and Business 6.6 (2018) 378 - 390. doi: 10.13189/aeb.2018.060603.