Universal Journal of Educational Research Vol. 6(4), pp. 638 - 646
DOI: 10.13189/ujer.2018.060407
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A Global Education Application in Turkey: A Product Marketing Activity

Şule Egüz 1,*, Cemil Öztürk 2, Alper Kesten 3
1 College of Education, İnonu University, Turkey
2 Ataturk College of Education, Marmara University, Turkey
3 College of Education, Ondokuz Mayıs University, Turkey


This article describes a "Product Marketing Activity" prepared for teaching one of the concepts in the unit on global education, "Our Country and the World," which is a part of the 6th grade Social Studies teaching program in Turkey. The objective of the research was to determine the multiple perspectives with which students look at global issues related to the economy and how the proposed activity can influence the development of their skills in using communications technologies. The principal reason for making use of this activity was based on the knowledge of the importance of economic relations in the world and the fact that qualitative discussions with the students showed that this activity was one that the students found most entertaining. It is considered that designing activities for students that are supported by communications technologies may be effective in helping them gain a global perspective.

Global Education, A Global Perspective, Marketing Activity

Cite this paper
Şule Egüz , Cemil Öztürk , Alper Kesten . "A Global Education Application in Turkey: A Product Marketing Activity." Universal Journal of Educational Research 6.4 (2018) 638 - 646. doi: 10.13189/ujer.2018.060407.